Privacy Policy for prominority.com
1. Introduction
At prominority.com (“we”, “us”, “our”), we are committed to protecting and respecting your privacy and safeguarding your personal data. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit or interact with our website. We recognize the importance of privacy and data protection, and we are committed to compliance with the General Data Protection Regulation (EU) 2016/679 (GDPR), the California Consumer Privacy Act (CCPA), and other applicable data protection laws.
2. Scope of Policy and Data Controller Role
This Privacy Policy applies to all personal data collected through prominority.com and any associated platforms or services. We are the data controller for any personal data collected through our site unless otherwise stated. This means we determine the purposes and means of the processing of your personal data.
3. Categories of Data We Process
We may collect and process the following categories of personal data, depending on your use of our site and services:
– Usage Data: Information including IP address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access the website; as well as usage patterns, session information, and navigation behavior.
– Account Data: Information provided during account creation or profile updates, including full name, email address, postal address, and telephone number.
– Profile Data: Demographic information, interests, browsing preferences, past purchases, and behavioral insights derived from interaction with our site.
– Communication Data: Records and content of communications sent to or received from us, including support requests, feedback, and correspondence via email, forms, or chat.
– Technical Data: Device identifiers, system and software identifiers, login data, and configuration data used for system operation, optimization, and personalization.
– Transaction Data: Details of products or services you have purchased from us, including payment information (note: we do not store full payment card details), delivery address, payment method, and transactional history.
– Preference Data: Marketing and communication preferences, consent status, product and content interests, and opt-in or opt-out choices.
4. Legal Bases for Processing Personal Data
We rely on the following lawful bases for processing your personal data under the GDPR and equivalent national regulations:
– Consent: Where you have expressly granted permission for specific processing purposes, such as receiving marketing communications.
– Contractual Necessity: Where processing is required for the performance of a contract with you, or to take steps at your request before entering into a contract.
– Legitimate Interests: Where processing is necessary for our legitimate business interests, provided that such interests are not overridden by your fundamental rights and freedoms.
– Legal Obligation: Where processing is necessary to meet our legal or statutory obligations.
Under CCPA, we strive to give California residents clear notice at or before the point of data collection, with options to opt out of data sale or sharing where applicable.
5. Your Rights
You have rights under the GDPR and/or CCPA regarding your personal data. Subject to applicable regulation, these rights include:
– Right of Access: To request access to your personal information and receive a copy of the data we hold.
– Right to Rectification: To request correction of inaccurate or incomplete data held about you.
– Right to Erasure: To request deletion of your data, subject to legal or contractual requirements.
– Right to Restriction: To limit processing under certain conditions.
– Right to Data Portability: To receive your data in a structured, commonly used, and machine-readable format for transfer to another controller.
– Right to Object: To object to processing justified on legitimate interests or to object to direct marketing.
– Right to Non-Discrimination (CCPA): You have the right not to receive discriminatory treatment for exercising your privacy rights.
To exercise these rights, please contact us via [email protected].
6. Security Measures
We employ appropriate organizational, technical, and administrative controls to ensure the protection of your personal data. These include but are not limited to encryption of data in transit and at rest, restricted access to authorized personnel on a need-to-know basis, secure development practices, firewalls, intrusion detection, regular vulnerability scanning, and employee privacy training.
While we take these precautions, no data transmission or storage system can be completely secure. Accordingly, we encourage users to take appropriate safety measures and use secure networks and passwords.
7. International Data Transfers
Your information may be transferred to, stored in, or accessed from jurisdictions outside the European Union (EU) or California, including to our service providers and affiliates located internationally. Where personal data is transferred outside of the European Economic Area or UK, we implement appropriate safeguards, which may include Standard Contractual Clauses approved by the European Commission or other recognized transfer mechanisms in compliance with applicable law.
8. Data Retention
We only retain your personal data for as long as is necessary for the purposes described in this Policy or as required by law. General retention guidelines include:
– Usage & Technical Data: Retained for up to 12 months for analytics and audit purposes.
– Account, Profile & Transaction Data: Retained for up to 7 years for contract, tax, and legal justification.
– Communication Data: Retained for up to 3 years for quality assurance and dispute resolution.
– Marketing Preferences: Retained until you withdraw consent or unsubscribe.
We securely delete or anonymize personal data once the retention period has concluded.
9. Cookies Policy
We use cookies and similar tracking technologies to enhance your experience on prominority.com. These include:
– Essential Cookies: Necessary for core functionality, such as authentication and transaction completion.
– Functional Cookies: Enable the website to personalize content based on your past behavior or preferences.
– Analytics Cookies: Help us understand how users interact with the website, allowing improvements in usability.
– Performance Cookies: Monitor site performance and loading speeds, ensuring reliable access.
Third-party cookies (e.g., from Google Analytics or advertising networks) may also be present. These third parties may collect data independently and operate under their own privacy policies.
10. Cookie Management and Compliance
Upon your first visit and periodically thereafter, you will be presented with a notice requesting your consent to non-essential cookies, in accordance with GDPR and CCPA. You may manage your cookie preferences through our cookie banner or the settings on your browser.
California residents may further signal their preferences via “Do Not Track” technology or other recognized opt-out mechanisms, which we honor to the extent required by law.
11. Children’s Privacy
Our website and services are not intended for or directed at children under the age of 13. We do not knowingly collect or solicit personal data from anyone under 13. If you are a parent or guardian and believe we may have collected personal data from a child under 13 without appropriate consent, please contact us immediately at [email protected], and we will take prompt steps to delete such information.
12. Policy Updates
We reserve the right to amend this Privacy Policy at any time to reflect changes in legal requirements, our processing practices, or features of the site. Any changes will be posted prominently on prominority.com. We encourage you to review this Policy periodically to stay informed of our privacy practices.
13. Contact Us
If you have any questions regarding this Privacy Policy, the use of your personal information, or wish to exercise any of your rights, you may contact us at:
Email: [email protected]
We are committed to handling your data responsibly and in full compliance with applicable laws including the GDPR and CCPA. Please reach out to us with any privacy-related concerns or requests for clarification.